> For the complete Linea documentation index, see [llms.txt](/llms.txt). > Agents can fetch this page as Markdown at [https://docs.linea.build/network/build/tools/analytics/cookie3.md](https://docs.linea.build/network/build/tools/analytics/cookie3.md). # Cookie3 [Cookie3](https://cookie3.co/) is like Google Analytics, but for web3. It allows you to analyze every visitor and wallet on your website, including campaigns and customer journey exploration features. ## Benefits ### Understand user attribution - Gain insight into the complete web3 user journey, from their initial interaction to their transactions in your dapp. - Understand on-chain activity, including preferred dapps or NFT collections, portfolio value or favorite wallet. - Leverage user segmentation for targeted engagement and personalized experiences. ### Meet marketing KPIs - Improve your marketing KPIs by blending offchain and onchain data. Use metrics like cost per NFT mint, token sales, website visits, and more. - Monitor your KPIs over time to see when you make progress. - Sort UTM links tailored for each marketing campaign to assess their effectiveness. Utilize these insights to strategically allocate your budget across the most impactful marketing channels. ### Grow your user base - Enhance your understanding of user preferences and interests by intersecting onchain data with website traffic and demographics. - Identify and engage with specific user segments by understanding their interactions with dapps, tokens, and NFTs. - Gain valuable insights into user behavior within your Discord community, enabling tailored live events, product launches, and giveaways. ## Additional resources 1. [One-minute YouTube explainer](https://youtube.com/@Cookie3_com) 2. [Documentation](https://docs.cookie3.co/)